It's Official!- East Coast FM Is Wicklow's Favourite Radio Station

The latest JNLR/Ipsos radio audience report has been released, covering the period October 2023 to September 2024. 

The figures show that Radio across Ireland continues to enjoy huge listenership, with 90% of Irish adults and 85% of 15–34-year-olds listening to radio every week.

Daily listenership levels are also very impressive with daily weekday audience now at over 3.4 million, growing by 71,000 listeners compared to the previous survey covering the same period.

The ability to access content easily and the quality and popularity of Irish radio means that this latest JNLR shows that the average adult is listening to radio content for 4.1 hours each day.

12% of all radio listening is now through a connected device with 6.5% of all listening through a smart speaker while listening via a mobile device is at 3%.

For the younger 15 to 34 age cohort, 22% of all their radio listening is now through a connected device with a smart speaker accounting for 7.9% of all 15-34 listening, while listening through a mobile device is at 8.6% for this audience.

The report also shows that East Coast FM continues to dominate in County Wicklow, with 53,000 people now tuning in every week. 

We'd like to take this opportunity to thank you for listening!

Source: JNLR/Ipsos 2024-3 (October ’23 to September ‘24)